HOW TO SEARCH GOOGLE KEYWORD : STEP BY STEP GUIDE

STEPS FOR GOOGLE KEYWORD SEARCH : 1. Understand Your Audience and Goals: Before you start searching for keywords, have a clear understanding of your target audience and what goals you want to achieve with your content or website. 2. Brainstorm Seed Keywords: Begin by brainstorming a list of seed keywords that are relevant to your niche or topic. These are general terms or phrases that describe what your content is about. 3. Use Google Keyword Planner: Google Keyword Planner is a free tool provided by Google Ads that allows you to research keywords. You can access it by signing in to your Google Ads account and navigating to the Keyword Planner under the "Tools & Settings" menu. Enter your seed keywords and explore the suggested keywords, search volumes, and competition levels. 4. Analyze Keyword Metrics: Look at metrics such as search volume, competition level (high, medium, low), and suggested bid to understand the popularity and competitiveness of each keyword. Aim for keywords with a good balance of search volume and manageable competition. 5. Refine Your Keyword List: Narrow down your list by selecting keywords that are most relevant to your content and have the potential to drive the desired traffic. You can also consider long-tail keywords, which are more specific and usually have lower competition. 6. Check Keyword Trends: Use Google Trends to see the popularity of your chosen keywords over time. This can help you identify seasonal trends or changes in search behavior. 7. Consider User Intent: Think about the intent behind the keywords. Are people searching for information, looking to make a purchase, or seeking solutions to a problem? Tailor your content to match the intent of your target audience. 8. Competitor Analysis: Look at what keywords your competitors are targeting. Tools like SEMrush or Ahrefs can provide insights into your competitors' organic and paid search strategies. 9. Test and Monitor: Once you've selected your keywords, incorporate them into your content strategically. Monitor your website's performance in search engine rankings and adjust your keyword strategy as needed. Remember that keyword research is an ongoing process. Regularly review and update your keyword list to adapt to changes in your industry, audience behavior, and search engine algorithms. Courtacy : ChatGpt